Marketing the Art of War

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2008-11-04T12:53:00.001-08:00

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Free Traffic Secrets

2008-08-14T19:36:00.000-07:00

6 Ways To Drive Targeted Traffic To Your website

Although it is important to generate high volumes of traffic to a website, it is important for this traffic be targeted such that the people who visit your website are likely to buy the services and products you offer on your website.

Since promoting your website can take some effort and money, you don't want to just anyone to visit your site. Instead, you only want people who would be interested in what you have to offer.

This article outlines how you can build a steady stream of visitors to your website who are targeted and likely to bring you sales.

1. Know your target customers and make sure that all your advertising campaigns are targeted at these customers. This means that you must use all the necessary keywords which define your potential customers in all your advertising campaigns. If you are using Google Adwords, your advert must specify the targeted customers. If you are writing articles as a way of promoting your website, your articles must contain the keywords for your niche.

2. List your website with top search engines and directories in categories that suit your niche. If your website is about selling products or services that relate to making money online for example, get your website listed under this category on relevant websites. This means that people who are looking for this specific information that relate to your website will easily find your website.

3. Advertise your website in relevant forums and online groups. The more you know about your potential customers, the better you will know where to find them. This means you can go to the relevant forums or online groups where your customers are and you can advertise your website there through having your website URL in your signature when you make posts in these forums. People in forums that related to your niche are targeted customers who have high potential to buy from your website.

4. Write articles that are rich with your keywords. Your articles get picked up and published by many websites, e-zines and directories. You can therefore quickly have thousands of back links pointing to your website. It is therefore important that all your articles have several of your keywords so that when people type these keywords on search engines while looking for information, your website comes up and ranks high on these search engines. This drives targeted traffic to your website.

5. Use your own e-zine and other related e-zines to advertise your website. By publishing your own e-zine, you already have many prospects who are interested in what you have to offer. Make sure that your e-zine has new content and gives away some free report or e-books to your subscribers. Make sure that your website URL is added in all your e-zine publications. Identify other e-zines with a readership that matches your target niche market and advertise your website in these e-zines.

6. Research and look for other web sites where your target customers visit and inquire about advertising your website on these websites.

The six tools outlined above can help you generate targeted traffic to your website. If you want to increase your conversion rate and boost your sales, you need to have targeted visitors on your website.

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Increase Website traffic on a Small Budget

2008-08-14T07:43:00.000-07:00

5 Tips For Increasing Your Website Traffic On A Small Budget

When people are starting their online businesses, they need to drive traffic to their websites. However, in most cases, people do not have the money to pay for advertising.

There are many ways to driving traffic to a website, depending on your budget and the time you have available to work on building your online business. Check out Google Massacre if you want to use Google ad words on a small budget, with Big results.

This article lists the most powerful and low cost ways to generate traffic to your website.

1. Offer free reports and content. Giving away some freebies and including your website URL in those freebies is an effective and low cost way of building traffic to your website. You can write some useful short reports with your website link in them and offer those reports for free on a website where you ask visitors to leave their email address before they download the free reports or articles. This means you can give away the report with your URL and also build a list.

2. Blog. Blogging is a very effective way of building traffic to your website. On your blog, you can discuss your website’s products and services, and add some links to your website. You can also answer any questions your prospects and customers may have. By blogging regularly, you will have fresh content that will get your website indexed by search engines and rank high on these search engines. This in turn increases traffic to your website.

3. Publish your own newsletter. Having your own newsletter where you offer free tips and content on a regular basis can help to increase traffic to your website. Your newsletter will have links to your website, so many people who will read your newsletter will also visit your website.

4. Start a forum related to the products or services you sell on your website. By having a forum on your niche, you establish yourself as an authority in your topic. By answering questions and helping people in your niche on your own forum, you drive traffic to your website since you will have your website URL in your signature in the forum posts.

5. Exchange links with websites that have high popularity (PR) rank. All you need to do is to find websites that are related to what you offer on your website and exchange links with these sites. This is particularly effective if the websites have high popularity rank on search engines. By doing this, some traffic will come to your website through the websites you are linked to.

These are the low cost ways you can use start driving traffic to your website. More traffic means more sales and profits for your online business. Click Here for Google Ad Words Secrets.

generate traffic to your new wesit

2008-08-12T13:06:00.000-07:00

4 Critical Ways To Generate Traffic To A Newly Created Website

Now you have your new website and you are keen to start making some sales! But, how can you make sales if you do not have high volumes of traffic to your website? Check out Google Massacre after reading this post.

One of the challenges which people starting a new online business face is that of getting traffic to their website. This article outlines four important steps you must follow to start generating some traffic to your website.

1. Have unique content on your website. Search engine robots look at all websites on a regular basis looking for sites with fresh and new content. It is therefore important for you to have fresh and high quality content which will get your website quickly indexed by search engines.

2. Have all your keywords on your website. It is important that you have all the relevant keywords and phrases that relate to your topic on your web pages and any articles you post on your website. This will increase your website ranking on search engines which means that your website will rank high when people type keywords relating to your topic on search engines. You will therefore get many visitors coming to your site via the search engines. When people visit your website, the high quality content you have will make people spend more time on your site and ultimately buy some of the products or services you offer on your site.

3. Because your website is new, you must submit it to search engines. Submitting your URL to the search engines is an important step towards getting more visitors because it means your website will be visible from search engines. Having your website URL on search engines means that when people look for information relating to your topic on these search engines, they will find your website.

4. Exchange some website links with websites that have a high popularity rank (PR). Exchanging links with popular and related websites is an effective way to drive traffic to your website, and improve the raking of your site. You will get some traffic coming to your website through other websites that you have linked to.

By following the tips outlined in this article, you will realize that increasing your website traffic and getting more people to visit your new website is very easy to do. All you need to do is to follow these steps and you will soon see an increase in traffic to your website which will mean a lot of sales and online profits for your internet business! A great tool I use is google massacre

newspapers vs Internet

2008-08-06T02:07:00.000-07:00

Newspapers work very well in most markets, but I've found using classifieds that promote my landing page and automatic 1800 number with a prerecorded 24 hour message has out performed traditional display advertising. the best part of these cheap little ads is if worded right they can get you on the first page of Google under local search terms such as Pool Tables Smithtown, hot tubs Syracuse or Pools Flemington NJ, you get the point. Display ads can also work very well, on July 17 I ran a saturday display ad in a major Newspaper in my area and within one day I was one page 1 of Google and yahoo organically, and 3 weeks later I'm still there. I'm not talking about broad based national keywords but for local searches you can't beat it. I spent $1200 on the ad, sold 4 products with an average retail of $6200 each and made a gross profit of $5600, so I made my money back, made a profit and still have people calling and buying off the internet listing for that particular ad.
Good marketing,
Richard the Lion Hearted

(if your wondering why I use the name above, my name really is Richard and my Sign is Leo, but mainly to be an expert marketer, especially in a local business you need to have b---s of steel and be confident in your abilities to succeed) that's why I write this blog, if I can help you not make just one costly mistake then my job is done, if I can help you develop successful campaigns that have a good return on Investment and make you money then I'm your best friend. I am a firm believer in Local Businesses working together (even competitors) to keep the local economy moving so we all are successful

Make your adword campaign a killer

2008-08-05T04:32:00.000-07:00

Tired of spending tons of money on Adwords?
Tired of small or no Clickbank Checks?
Trying to market your Online or Offline Business on adwords and not seeing results or seeing results accompanied by huge pay per click Bills?

I have spent the last nine months working adwords to death for my local brick an mortar business and as an affililiate marketer for companies that in my opinion had substantial products that where worth paying for. Here's the scoop in a nutshell, after spending over $12000 per month in the Newspaper, radio and those so called direct mail shoppers, I started using adwords and a simple landing page. My page had no pictures, just text and a great offer to come down to my store and get the best deal around. I started by paying $3.50 per click since my Market is $5000 to $15000 Retail and the good keywords are expensive to bid on. Since using the techniques in Google Massacre I have lowered my cost per click to .71 cents and have sold over $600,000 at retail, my store has only been open for six months using Google Massacre has made all the difference. While everyone I speak to in my Industry is down by 40% to 50% I have an endless stream of customers coming in with a printed copy of my landing Page and a closing ratio of 95%, even my counter person who is 17 years old has no problem selling my expensive Leisure Products. Google Massacre has changed my way of advertising my business and has made my startup business profitable in less than six months, and I have the overhead of a 10,000 square foot Store, employees, vehicles, insurance, and all the additional costs of a Big Ticket retail operation. I've tried every product under the sun and Google Massacre has been the driving force in my success. Last Month my partner and I started selling our products on the web and we have already made a profit! if your seeking the way to make google adwords work for your online or offline business, google massacre is the tool you need. This is not a pie in the sky get rich scheme it's the information you need to become successful and keep your Marketing Budget low and your Return On Investment High. Making money in any Business local or National is why we are all in business in the first place. My credentials are simple, I have been in the Retail business for over 10 years in different Businesses, I've been a media buyer, a Marketing consultant, a sales person for major companies and have a $3,000,000 plus MBA from the school of hard Knocks. If there is an advertising medium out there I have tried it, tested it and received decent results but google adwords alone has out performed most of my efforts and once I used the techniques in Google Massacre
my sales are soaring, my profit Margin is higher, my Marketing Budget has been cut by 85% while people just keep coming in and spending. Our online project has simply amazed me! So if you are like me you owe it to yourself, your business and your family to check out Google massacre.

PS I didn't know much about Adword Marketing when I started, I was a complete believer in large newspaper ads and expensive Radio campaigns to drive buyers to my store, boy was I wrong! this is an avenue that anyone running or starting a business needs to look into, it's all up to you. By the way I was extremely skeptical so I signed up for the free info at first and just kept reading the free info for a while. Knowing what I know now I wish I started sooner, education is key and this type of info can only be gotten from people who have put up their money and tested and re tested their Programs. Adword optimization works.
Thanks for reading my blog
Richard the lion hearted